In theory, portals should help hospitals engage patients, improving their experience. Through innovation and education, HealthEast turned our portal into a tool for meaningful engagement, leading to more confident and connected patients and improving their satisfaction.
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How to consolidate competing mammography sites in to one–while retaining patients and with no additional budget.
The HEALTH HUB Experience Guide is a document that explains the motivation behind design decisions, conveys the essence of the experience of each component as well as the overall concept, and describes the operational assumptions that informed the design.
How can the attributes and skills highlighted in Bridging Worlds be applied to take your team to the next level? This session will allow participants to explore these concepts through real-world case studies, gaining practical knowledge to apply within their own organizations.
This session will include an overview of the lean methodologies used and operational changes made to develop a culture of service. It will also take attendees through the guest service strategy that followed.
In this session, hear about Saint Thomas Health's lung cancer multichannel marketing campaign.
In this session you will hear how Holy Redeemer Hospital and other healthcare organizations have implemented the principles of "experience design"to enhance patient care and deliver on their brand promise.
Carlion Clinic needed better insight into physician demand. The goal was the team was tasked with developing a model to project the organization's primary care and specialty physician needs over the next five years.
The project manager and marketing partner will address physician engagement and partnering; building goodwill and engaging the community; lessons learned from an aggressive project timeline; and post-implementation results and ROI.
See how one health system used the results of the value-based readiness assessment to prioritize the implementation of its strategic plan.
In this session, MetroHealth System in Cleveland will share how to transform your image through solid research, and how to establish a strong brand platform that will set the stage to change perceptions.
Learn to bring the right players to the table, build understanding, and develop common goals for a win/win.
12 campaigns over 90 days. 3,000+ conversions. 500+ appointment requests. $17 million in gross charges. $4 million in net revenue. This is just a sample of the greater ROI groundwork that Orlando Health has assembled. Now they want to share their bigger story.
From concept to completed submission, this session will walk you through all of the major components of writing an effective business plan. We will also provide tools and templates to guide you and help you focus on the important elements of business planning.
Behavior drives experience... experience informs brand... and voice is the driving force that moves consumers to take action. Examples of how two hospitals are leveraging innovation and design into team behavior will inspire executives to embrace the adjacent possible.
In this session, you will hear how a football rivalry and a compassionate athlete helped take on the fight against childhood cancer at Seattle Children's Hospital.
This session will present a case study for using data to identify and better understand the people you want to reach, from establishing objectives, through the process of designing and implementing a full-scale research study, to how to effectively use the research results.